AXIA

AXIA - a Japanese market brand of cassette tapes and optical media by Fujifilm. As a result of the company's domestic market research, it turned out that Fuji's cassette image was low and it was decided to replace it with a new brand, Axia. Aimed at attracting a youth audience, this strategy allowed it to take up to 20% of the Japanese audio cassette market.

Brand	Manufacturer	Model	Description	Type	Length	Year	Made in	Market
AXIA	FUJI	J`z 2	JZ2B 64	Type II Chrome	64	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 70	Type II Chrome	70	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 74	Type II Chrome	74	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 80	Type II Chrome	80	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 84	Type II Chrome	84	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 90	Type II Chrome	90	1993	Japan	Japan
AXIA	FUJI	J`z 2	JZ2B 120	Type II Chrome	120	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 46	Type IV Metal	46	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 50	Type IV Metal	50	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 54	Type IV Metal	54	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 60	Type IV Metal	60	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 64	Type IV Metal	64	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 70	Type IV Metal	70	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 74	Type IV Metal	74	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 80	Type IV Metal	80	1993	Japan	Japan
AXIA	FUJI	J`z Metal	JZMB 90	Type IV Metal	90	1993	Japan	Japan
AXIA	FUJI	K1	K1A 10	Type I Normal	10	1993	Japan	Japan
AXIA	FUJI	K1	K1A 46	Type I Normal	46	1993	Japan	Japan
AXIA	FUJI	K1	K1A 50	Type I Normal	50	1993	Japan	Japan
AXIA	FUJI	K1	K1A 54	Type I Normal	54	1993	Japan	Japan