AXIA

AXIA - a Japanese market brand of cassette tapes and optical media by Fujifilm. As a result of the company's domestic market research, it turned out that Fuji's cassette image was low and it was decided to replace it with a new brand, Axia. Aimed at attracting a youth audience, this strategy allowed it to take up to 20% of the Japanese audio cassette market.

Brand	Manufacturer	Model	Description	Type	Length	Year	Made in	Market
AXIA	FUJI	PS-Metal	PSMJ 74	Type IV Metal	74	1997	Japan	Japan
AXIA	FUJI	PS-Metal	PSMJ 80	Type IV Metal	80	1997	Japan	Japan
AXIA	FUJI	PS-Metal	PSMJ 90	Type IV Metal	90	1997	Japan	Japan
AXIA	FUJI	PS-Metal	PSMJ 54	Type IV Metal	54	1997	Japan
AXIA	FUJI	J`z 1	JZ1H 46	Type I Normal	46	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 50	Type I Normal	50	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 54	Type I Normal	54	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 60	Type I Normal	60	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 64	Type I Normal	64	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 70	Type I Normal	70	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 74	Type I Normal	74	1998	Japan	Japan
AXIA	FUJI	J`z 1	JZ1H 90	Type I Normal	90	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 46	Type II Chrome	46	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 50	Type II Chrome	50	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 54	Type II Chrome	54	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 60	Type II Chrome	60	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 64	Type II Chrome	64	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 70	Type II Chrome	70	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 74	Type II Chrome	74	1998	Japan	Japan
AXIA	FUJI	J`z 2	JZ2H 90	Type II Chrome	90	1998	Japan	Japan