AXIA - a Japanese market brand of cassette tapes and optical media by Fujifilm. As a result of the company's domestic market research, it turned out that Fuji's cassette image was low and it was decided to replace it with a new brand, Axia. Aimed at attracting a youth audience, this strategy allowed it to take up to 20% of the Japanese audio cassette market.
| Image | Brand | Manufacturer | Model | Description | Type | Length | Year | Made in | Market |
|---|---|---|---|---|---|---|---|---|---|
|
AXIA | FUJI | Be 1 | BE1A 10 | Type I Normal | 10 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 46 | Type I Normal | 46 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 50 | Type I Normal | 50 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 54 | Type I Normal | 54 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 60 | Type I Normal | 60 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 64 | Type I Normal | 64 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 70 | Type I Normal | 70 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | - | Type I Normal | 80 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 90 | Type I Normal | 90 | 1996 | Japan | Japan |
|
AXIA | FUJI | Be 1 | BE1A 120 | Type I Normal | 120 | 1996 | Japan | Japan |
